Located right on the Mississippi River, the Delta School is a prestigious K-12 institution. The Delta School Bulldogs identity needed to match the values of the school while having a strong personality. The custom wordmark and numerals alongside the Bulldog with its classic
varsity sweater do just that - a modern representation of the "old school" mascot. An important part of this redesign was making sure the lock ups, the uniforms, and other collateral intertwined the vision of the scholastic and athletic sides of the school.